STRATEGIC HEALTHCARE MARKETING

More patients. Predictable growth. Built by operators.

Patient acquisition, conversion, and brand authority for medical practices, med spas, and healthcare brands — led by Fortune 500 healthcare marketers.

One growth engine. Three moving parts.

We help medical practices, healthcare startups, and brands accelerate patient acquisition and revenue growth.

Abstract graphic of patient signals converging on a single focal point

Customer Acquisition

  • SEO & Search Visibility

  • Paid Media (Google, Meta, YouTube)

  • Local SEO & Listings Optimization

  • Lead Generation Campaigns

  • Audience Targeting & Growth Strategy

  • Email & SMS Marketing Engagement

Abstract graphic of lead flows narrowing into a rising revenue trend line
Three-phase engagement model: Phase 1 Diagnose, Phase 2 Build, Phase 3 Scale

Diagnose

Find where growth is leaking

•  Audit market & competitors
•  Map the patient journey
•  Find funnel & channel leaks

Deliverable:
Prioritized growth roadmap

Conversion & Revenue Growth

  • Website Strategy & Optimization

  • Conversion Rate Optimization (CRO)

  • Landing Page & Funnel Design

  • Marketing Automation & Nurture Flows

  • Analytics, Tracking & Attribution

  • Pipeline & Revenue Optimization

Build

Install your growth engine

•  Launch search & paid media
•  Ship pages built to convert
•  Automate lead follow-up

Deliverable:
Growth engine, live

How we work.

Abstract network graphic radiating out from a central brand hub

Scale

Double down on what works

•  Track every lead to revenue
•  Shift spend to what performs
•  Expand into new channels

Outcome:
Predictable patient growth

Brand Authority & Market Expansion

  • Brand Positioning & Messaging

  • Content Strategy & Development

  • LinkedIn & Executive Branding

  • Podcast & Media Placements

  • PR & Earned Media Strategy

  • Go-To-Market Strategy & Launches

  • Fractional CMO Services

Led by operators, not account managers.

How we deliver

Strategy, performance marketing, and operating experience combined into scalable, predictable growth, data-backed and compliance-aligned.

Who we are

Healthcare growth advisors helping practices and brands win more patients, grow revenue, and build authority.

Guiselle Parker, MBA, founder of MedGrowth Advisors and healthcare growth strategist

Guiselle Parker, MBA is a growth marketing leader with over a decade of experience driving customer acquisition, revenue growth, and brand expansion across healthcare, technology, and consumer brands, including Boston Scientific and Galderma. Her expertise spans demand generation, ABM, brand strategy, and performance optimization.

MBA, Texas A&M Mays Business School · BS Economics, Florida State University

Our philosophy

Partners, not vendors. We build growth infrastructure around your practice and your patients.

Dr. Gary Orosy, DBA, MBA, AI and marketing strategy advisor

Dr. Gary Orosy, DBA, MBA is an AI-focused marketing consultant and Clinical Professor of Marketing at the SMU Cox School of Business. He began his career in commercial roles at Procter & Gamble, Gillette, and Frito-Lay, then served as a Partner at Computer Science Corporation and Senior Partner at A.T. Kearney before founding his own firm.

DBA, University of Florida · MBA, Cornell University · Undergrad, Rutgers College

Featured Project

The Blue Ridge Project

MedGrowth Advisors leveraged its experience marketing highly regulated healthcare brands to bring a data-driven, customer-centric approach to Blue Ridge Insulation.

By applying proven strategies such as targeted audience segmentation, localized demand generation, and conversion-focused digital optimization, MedGrowth helped strengthen lead generation, increase local visibility, and support sustainable growth in the home services market.

Serious about scaling? Let's build your plan.

Book a growth consultation and get a clear plan for your market, your funnel, and the fastest path to more patients.